Hey, I’m Eva, and I’ve always been into breaking things down—literally. As a kid, I was the one taking apart pens just to see how they worked. These days, I do the same with packaging, deconstructing every fold and detail to better understand how it all comes together. I apply the same approach to my clients, breaking down their needs into smaller, more digestible pieces.

“Baby steps,” my dad used to say—a mantra straight from the 1991 hit movie starring Bill Murray, What About Bob? that stuck with me through everything from childhood hikes to late-night art experiments. What started as a way to keep me moving eventually became my philosophy for tackling... well, everything.

Design’s no different. I break projects into steps, peeling back layers to understand each client—inside and out, past and future. I love lists, frameworks, and structured chaos, turning big ideas into something tangible. But here’s the thing: structure doesn’t squash creativity—it sparks it. From the first sketch to the final detail, I’m fully immersed, making sure creativity is a constant throughout the entire process.